Our vision #makeithappen

ImmoScout24 is the number #1 for real estate in Germany. We make complex decisions easy - for property seekers as well as for owners, realtors, tenants and buyers. Our technological and digital expertise, combined with intelligent marketing, have made us the market leader.  

Today, we defend this pole position in a tough competitive environment through our innovative strength, and continue to expand. Our goal is to create a digital ecosystem for residential and commercial real estate, enabling our users and customers to handle more and more steps in the process of real estate transactions digitally. 

Along the way, we provide the best experience for our users and customers. They are always our priority. We base our actions on their requirements. We offer them the best possible digital service. The most user-friendly apps. And the good feeling that all our offers fit together seamlessly. 

Our offers for realtors

"It's always a challenge to win new mandates in this highly competitive market."

We are more than just an advertising, online marketing or promotions platform. We are the number one partner at our partners' side.  

Because we offer what real estate providers/realtors need: a complete digital package from a single source. We offer digital add-on products for customer communication and membership models, with integrated service packages to promote and market their properties in the best possible way. Together with our subsidiary FLOWFACT, we are constantly working on the further development of our joint CRM software for realtors. Through our platform and our newsletters, we provide information on valuable tips, tricks and current requirements that help our partners stand out from competitors. But we don't only help with renting or selling real estate: Through our realtor search engine, we establish contact with owners and thus convey the essence of a real estate business - the mandate. Anyone who wants to be successful in marketing, financing or developing real estate projects must be able to correctly assess the potential of locations. Until now, realtors, project and property developers, banks, investors and local authorities have been dependent on static market reports or software tools with limited up-to-date data for this purpose. We have taken up this challenge and developed our own digital location analysis. As the only data tool of its kind, the location analysis aggregates infrastructure data, socio-demographics and price trends with the very concrete demand situation and a competitive overview in the respective location. In this way, investments, projects and marketing can be aligned with real demand and optimally planned - and thus provide the decisive competitive advantage.

Our offers for owners

"I want to sell my property at the best possible price, quickly and easily."

Anyone who is about to sell a property for the first time is faced with many questions.

The next wave of digitalisation in real estate distribution will begin where the need is greatest. With our Home Seller Hub we guide owners of houses and apartments through the various steps of the sales process. With us, they can find all the relevant information quickly and easily - from an initial assessment of the best time to sell, to the valuation, to the handover date. In addition, sellers can choose whether they want to market their property on their own or enlist the support of a professional real estate agent. Through our realtor search engine, we establish contact with the most suitable realtors. With these and other innovative services, we help owners to make the best decision when it comes to selling or managing a property.

Our offers for searchers

"I don't want to search for ages, but to settle into my new home as quickly as possible."

Whether it's a student apartment, luxury villa or dream office: With just a few clicks to the renting or buying agreement and into the new property - that is our goal.

On the way there, we offer seekers the best market overview and the best chances in the application process. We are constantly working on making the search experience even easier and more personalized so that users are only presented with suitable properties. With our Plus Memberships for tenants and buyers, we further digitalize the application and transaction process to make the path to your dream property as easy as possible. Our memberships contain exclusive functions such as credit information, document folders, service charge checks or property valuations. And even when you finally found the home of your dreams, our support does not stop: We help with financing, relocation planning, furnishing and settling, so that you can feel at home at once.

And we have even more plans for the future.

Our vision: We want to find out which housing offers, and districts fit best to you. And in doing so, take personal preferences and budget considerations into account when looking for a property. Augmented reality functions and a language assistant should show whether there are interesting properties at the current location - and whether there are even more suitable alternatives a few streets away. To make it as easy as possible for the tenant, we want to map the entire communication with the landlord, seller or realtor. The rental or sale contract can already be signed digitally. And if we can even suggest the best bakery in the new district, we will have proved once again: ImmoScout24 provides support for the big ⏤ and small ⏤ decisions in life.